Survival International’s Greenwashing Award

Survival International’s version of black humor for April Fool’s:

And the Greenwashing Award goes to……

Yaguarete Porá S.A. for ‘dressing up the wholesale destruction of a huge area of the Indians’ forest as a noble gesture for conservation.’

Yaguarete owns 78,549 hectares of forest that is part of the Ayoreo-Totobiegosode tribe’s ancestral territory. After satellite photos were published around the world revealing that it has destroyed thousands of hectares of the tribe’s forest, the company issued a press release announcing it intends to create a ‘nature reserve’ on its land

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